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Aug 19

A Businesses Vision- For Better Or Worse

Richard Warner

Google buys Motorola Mobility, pledging a third of its cash for wireless patents, a TV set-top box business and the vision for a path forward. Meantime, HP kills TouchPad, admits to a flawed vision and prepares to exit the PC and tablet business.

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Aug 01

Five months left to go - here are 3 ways to increase your sales

Malenka Warner

Congratulations! Your company made it through the first six months of the year.  So, how are you doing? Is your sales team amped over their “leads,” or are you witnessing a bad Glengarry Glen Ross re-enactment?

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Jun 23

Online Video: a path to marketing success

Steve Sprules

In the coming years, web users (and those trying to engage them) can expect to see a marked expansion in the amount of video content available to them through online channels.  This trend is validated by the fact that demand for new media content rose by double-digit percentages...

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Jun 21

Three things every CEO should know about corporate video

Richard Warner

Within three years, close to 90% of web traffic will be video in nature. Not just Netflix (which currently accounts for about 20% of all web bandwidth) or YouTube, but corporate videos, as well.

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Jun 13

Video: Going, going, goodbye viral

Jasmine Maleknia

When marketers deem “going viral” as the only success factor of their online video efforts they are doing their brand a disservice. The reality is simple yet brutal - the possibility of any online video “going viral” is unlikely. 48 hours of video are uploaded to YouTube every minute.

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