The What

The World is Changing, and Strategies Need to Adapt Along The Way

Keith Meade | Strategy

Keith Meade

As a parent of two young children, I often receive this advice from other parents: As soon as you think you have it figured out, kids change and challenge you in different ways. So true.

This video from Eddie Obeng at a TED event helps illustrate how the changes we see in children is only beginning to address how fast the world is changing right now. Especially the technical and digital spaces in which we live.

How To Create a Secure Password

Scott Wright | Technology

Scott Wright

You know you need to have more secure passwords, but somehow it never happens. Here are a few options to get you going in the right direction.

Super Bowl Commercials Review: Touchdowns, Field Goals and Fumbles

Chris Stanfield | Creative

Chris Stanfield

During a night of key plays and clichés, Sunday’s Super Bowl commercials mirrored the game itself and left me inspired, laughing and in the end wanting more.

So I present to you, in all my Monday morning quarterback glory, my list of Super Bowl commercial touchdowns, field goals and fumbles.

Mobile Email Tips

Jasmine Maleknia | Marketing

Jasmine Maleknia

Studies reveal that 51% of people have a slight negative perception of a brand if they receive an email that looks bad on their mobile phone.

Before you jump to change all your emails, take the time to dig into analytics, test and do thorough process mapping to discover how your brand can be effective in mobile emailing.

How to Strategize

Robert Mashburn | Technology

Robert Mashburn

The first step toward creating a successful digital marketing strategy is establishing clearly defined business goals.