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Richard Warner | Events

Richard Warner

4 B2B best practices from BtoB Magazine's NetMarketing Series

Maureen Streett | Events

Maureen Streett

BtoB Magazine’s NetMarketing breakfast series stopped in Atlanta last week, and our team was there. Bright and early at the Four Seasons hotel in Midtown, we were excited to sit down and hear from four kickass B2B marketers:

Tara Bianco of SPX Corp.

Nicole Lipson of Georgia-Pacific Gypsum

Liz McClellan of Sage Software, Inc.

Rachel Spasser of Ariba, Inc.

Recap: Social Media Atlanta 2010 (SMATL)

Maureen Streett | Events

Maureen Streett

If you're anywhere near the interactive marketing or social media space in metro Atlanta, you probably heard about Social Media Atlanta. The mayor  honored it. Q100's The Bert Show talked about it. Global brands sponsored and participated. Last week marked the inaugural celebration: a week-long series of events, networking, and parties dedicated to the phenomenon that connects us all: social media.

We were excited to be a part of a few of the week's events. Read on for a rundown of some of our favorites...

Takeaways from the Power of eMarketing conference

Maureen Streett | Events

Maureen Streett

Marketers from all over the country came together in Baltimore, MD last month for a 2-day session on the Power of eMarketing, and our team was there. The eMarketing Association conference focused on:

Search Marketing
Social Media Marketing
Email Marketing
Emerging Technology

It's no secret there is indeed power in e-marketing... One clear takeaway that essentially sums up the whole two days: Search, social, email and all other forms of interactive marketing are not going anywhere soon, and they work best together.