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Jun 24

A Digital Guide to the 2014 #WorldCup

Jemma Borocz

We’re almost out of the group stage of the World Cup, and things are really starting to heat up. The action is enthralling; the tension is palpable (… at least in our office). Team USA, with its win over Ghana and the last-minute tie against Portugal, has fans in the States clamoring to see every match. But since the World Cup is hosted in Brazil, American fans don’t have the advantage of offsetting games until after working hours. So, if you’re unable to escape to the bar between meetings or watch the game on your office TV (that’s a thing, right?), we have compiled a list of digital means for you to stay on top of the tournament.

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Dec 14

Something to Think About

Richard Warner

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Dec 16

4 B2B best practices from BtoB Magazine's NetMarketing Series

Maureen Streett

BtoB Magazine’s NetMarketing breakfast series stopped in Atlanta last week, and our team was there. Bright and early at the Four Seasons hotel in Midtown, we were excited to sit down and hear from four kickass B2B marketers:

Tara Bianco of SPX Corp.

Nicole Lipson of Georgia-Pacific Gypsum

Liz McClellan of Sage Software, Inc.

Rachel Spasser of Ariba, Inc.

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Nov 12

Recap: Social Media Atlanta 2010 (SMATL)

Maureen Streett

If you're anywhere near the interactive marketing or social media space in metro Atlanta, you probably heard about Social Media Atlanta. The mayor  honored it. Q100's The Bert Show talked about it. Global brands sponsored and participated. Last week marked the inaugural celebration: a week-long series of events, networking, and parties dedicated to the phenomenon that connects us all: social media.

We were excited to be a part of a few of the week's events. Read on for a rundown of some of our favorites...

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Nov 03

Takeaways from the Power of eMarketing conference

Maureen Streett

Marketers from all over the country came together in Baltimore, MD last month for a 2-day session on the Power of eMarketing, and our team was there. The eMarketing Association conference focused on:

Search Marketing
Social Media Marketing
Email Marketing
Emerging Technology

It's no secret there is indeed power in e-marketing... One clear takeaway that essentially sums up the whole two days: Search, social, email and all other forms of interactive marketing are not going anywhere soon, and they work best together.

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