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Jan 30

Lessons from 10 Hours Stuck in Atlanta Storm Traffic

Richard Warner

Tuesday was surreal and unforgettable. Driving from the Ritz Carlton in downtown Atlanta to my home in Dunwoody about 13 miles away took over 10 hours. There were times when I wasn’t sure I would make it, times when I saw people in perilous situations and several hours where traffic didn’t move an inch.

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Jan 21

Will you pay for online content? No? Don’t be so sure.

Richard Warner

Are you paying to read online content? For years, most of us would say no — we get whatever we need for free from Yahoo or Google. But “free” isn’t a business model. Online content costs a lot of money to produce and online advertising won’t ever cover those costs.

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Oct 23

Insights on How to Build an Agency

Jasmine Maleknia

Our CEO Richard Warner sat down (ok fine, he did a Google Hangout) with Jason Swenk, a fellow agency guru, to discuss how to build an agency and provide insights on how What’s Up Interactive has grown over 24 years.

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Aug 19

Never Eat Alone

Richard Warner

A few years ago, Keith Pepper found himself in what you would think was a great situation.

His company, Purchasing Power, was enjoying strong growth. Customers loved its concept: Thousands of employees at dozens of companies combined their buying power to purchase consumer goods at a discount. Lenders loved the concept because the debt was covered through payroll deduction.

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Jun 25

Invest Two Days a Year in Yourself

Richard Warner

We’re serious about our careers. One in four Americans works 50+ hours a week. By the end of this year, the typical worker will end up with nine unused days of vacation. So if we’re working so hard, are we taking any time to consider how our lives — not just our careers — are going?

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